Product Quizzes: Anagram Studio vs. RevenueHunt

2 min read|January 7th, 2026|By Austin Winfield

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Product Quizzes: Anagram vs. RevenueHunt

Product quizzes have been an e-commerce mainstay for a long time. Why? Because they work.

Shoppers face an overwhelming number of choices. A well designed product quiz narrows the field, builds confidence, and helps people move forward without friction.

Product quizzes are especially effective when:

  • The product is complex or difficult to compare

  • The shopper wants to make a quick decision, such as buying a gift

  • The shopper does not have strong preferences or deep product knowledge

Some verticals are particularly well suited for product recommendation quizzes:

  • Sports and outdoor goods

  • Skincare, cosmetics, and beauty

  • Nutrition, vitamins, and supplements

  • Clothing, jewelry, and accessories

  • Specialized equipment and supplies

That said, most product quizzes have not evolved much over time.

At Anagram, we believe simply repeating the same quiz patterns is not good enough. We built something fundamentally better.

The problem with traditional product quizzes

Most legacy quizzes:

  • Do not truly listen to shoppers and rely on rigid, predefined answers

  • Are time consuming and cumbersome to set up

  • Break or become outdated when product catalogs change

These limitations create poor shopper experiences and ongoing maintenance work for teams.

Why building product quizzes in Anagram Studio makes all the difference

Anagram Studio rethinks product quizzes from the ground up:

  • Create open ended experiences where shoppers can click prompts or type specific details about their needs

  • Build quizzes in minutes using text based prompts instead of decision trees

  • Use a flexible structure that automatically adapts to changes in product assortment and inventory

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The result is a quiz that feels more like a conversation and less like a form.

If you are ready to replace a rigid, outdated quiz with something intelligent, try Anagram Studio today.